Generating sales is the fundamental objective to any advertising campaign. And while increased sales may be the objective, that hardly gives you a game plan for execution. Attend this session and walk away armed with what you need to know – types of ads from digital to print to the unconventional, what makes for a good ad, how to evaluate its effectiveness, motivating people to respond, budgeting, plus much more!
Target audience: this session is geared to small to mid-size businesses looking to start an ad campaign or revamp their existing one.
Eric Shafer, Chief Marketing Officer, IndoorMedia
Satisfactory meeting room temperatures are difficult to maintain. Always bring a sweater or jacket to ensure comfort.
No children under the age of 16 are allowed in the workshop.
Only service animals allowed - If you need to bring a service animal with you to a workshop please contact us ahead of time.
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