Successful Trade Show Marketing Strategies

2/6/2013
9:00 AM - 1:00 PM
Location: UH SBDC, 2302 Fannin, Suite 200

Registration is no longer available.

 

9:00 am - 12:00 pm

Presenter: Craig Koopersmith, President, Skyline Displays of Houston

Exhibiting at trade shows is a great way to reach your targeted audience.  But before you do make sure to attend this information packed session where you will receive suggestions, tips, and insider secrets on how to get the most from exhibiting at trade shows!  Veterans and rookies alike will walk away with plenty of new ideas they can use immediately. 

Highlights include:

  • Trends driving change in the trade show industry
  • Core trade show objectives and reasons for exhibiting
  • Understanding show choices -- horizontal, vertical, regional, national
  • Best sources for finding new shows
  • Designing your exhibit for maximum impact and functionality
  • Good and bad exhibit design
  • Using promotions for greater success
  • The rule of at-show and post-show promotions
  • Selecting booth staffers who will get more leads and better represent your company
  • The 6-step process to successful booth staffing
  • Plus much more

 

12:00 pm - 1:00 pm

Presenter: Mickey Blake, Owner, Marketability Inc.

In this special one hour presentation you'll receive quick and easy tips for using promotional products successfully.

Discover the power of promotional products.  You'll find out how to:

  • Help your company stand out and enhance brand awareness
  • Increase leads and sales
  • Bring attendees into your booth at a trade show
  • Fit within your budget

 

Plus!

Each participant will receive a trade show marketing packet

Light breakfast will be provided

 

Please Note:

Satisfactory meeting room temperatures are difficult to maintain.  Always bring a sweater or jacket to ensure comfort.

 
 

Pay on-line and Save $20!

Pay at the door Price:   $49.00
On-Line You Save:         $20.00
Pay On-Line Price:         $29.00

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