Webinar - Protecting Your Business with Trademarks

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Strong trademarks (TMs) can help customers find your business, protect your brand, and serve as your unique identifier. A trademark can be any word, name, and/or symbol. In this session, the USPTO will share concrete strategies you need to know to avoid the distraction and expense of trademark-related mistakes.

Highlights:

  • Difference between TM, SM, and ®
  • Importance of selecting a strong trademark
  • Importance of conducting a clearance searching before filing
  • Fundamentals of the federal trademark application requirements
  • How to find free and reduced-price legal services 

This presentation is for business owners and individuals interested in learning more about trademarks.


Presenter:

Kyle Ingram, United States Patent and Trademark Office

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