Why Video Marketing Matters | Houston Center SBDC

4/18/2024
10:30 AM - 12:30 PM
Location: Houston Center SBDC, 1455 West Loop South, Suite 900, Houston, Texas 77027

Registration is no longer available.

In the age of digital media, prioritizing video marketing can work wonders for small businesses. More and more consumers are learning about products and services through short video. They are a great addition to any marketing strategy, and are quickly becoming one of the most effective tools to drive traffic to websites, increase user engagement, and boost sales conversions. Join us for this class, and discover how you can start using video marketing to drive sales and revenue.

Highlights:

  • Introduction to video marketing
  • Importance of video marketing for small businesses
  • Tips for creating engaging video content
  • Best practices for video production
  • Strategies for promoting your video content, including choosing the right platforms
  • Measuring your video marketing success with data and metrics

This class is intended for business owners or marketing managers wanting to leverage video marketing.

Presenter:

Shavonnah Roberts Schreiber, Founder & CEO, SNR Creative

It is imperative to add sbdctraining@uh.edu to your approved senders' list to be able to receive event confirmations for SBDC events.

Please Note:

Each person attending an event must have their own account. Multiple people may not register under one account.

The SBDC reserves the right to cancel a class for insufficient enrollment, weather emergencies, and other unforeseen circumstances. Should a cancellation occur, we will use the email you provided to contact you.

Preregistration is highly recommended. If an event is canceled or postponed and you have not preregistered, we will not be able to contact you.

If you choose to register at the door, you will need your mobile device to complete your registration otherwise you will not be allowed to attend.

Satisfactory meeting room temperatures are difficult to maintain. Always bring a sweater or jacket to ensure comfort.

No children under the age of 16 are allowed in the workshop.

Only service animals allowed - If you need to bring a service animal with you to a workshop please contact us ahead of time.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the Houston Center SBDC at (713) 752-8488 for accommodations, or if you have questions about this class.

Presenter(s):

Shavonnah Roberts Schreiber

Shavonnah brings two decades of B2B experience in the technology, energy, aviation, and professional services sectors. From her experience working with both start-ups and Fortune 500 organizations, Shavonnah has a proven track record of assessing business opportunities and developing effective go-to-market sales strategies and marketing campaigns in the Americas, Asia Pacific (APAC), Europe, Middle East, and Africa (EMEA) regions. 

Shavonnah has dual-sided M&A experience and is particularly adept at managing complex stakeholder communication and engagement. Additionally, Shavonnah utilizes her expertise to assist management teams, assess business opportunities in emerging markets, develop effective go-to-market strategies, DE&I and ESG initiatives in companies such as Accenture, AT&T, and Entergy. 

As a skilled public speaker and workshop facilitator, Shavonnah is a highly sought-after instructor at the University of Houston Small Business Development Center (UH SBDC).  At the UH SBDC, Shavonnah leads marketing classes, workshops and 1:1 coaching sessions geared at helping small business owners uncover the best marketing tactics for their businesses. 

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