Webinar - How to Conduct a Market Research Survey for Your Business Idea

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Before starting a successful business, it’s vital to survey your target audience. This process will help you curate and launch products and services that consumers love. In this webinar, you'll learn exactly how to run a market research survey from beginning to end.


  • How to prepare your survey questions
  • Determining the best rating scale to use
  • Deciding who to survey  
  • Analyzing and interpreting the survey results
  • Survey tools available
  • Presenting your market research findings to investors

This webinar is targeted to early-stage startups, especially tech companies or brands that are launching to a wide consumer audience (not a B2B or super-geographically-niche audience).                                 


Nick Freiling, Market Research Strategist and Survey Analyst

It is imperative to add sbdctraining@uh.edu to your approved senders' list to be able to receive event confirmations and links to SBDC events.

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