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COVID-19 has turned the food world upside down. Wholesale markets are drying up to smaller food producers and the direct to consumer is expanding quickly, albeit within an ever changing environment. Customers are not only changing their shopping habits, but turning to digital and virtual experiences they can share.
Facebook ads and brochures are being replaced by Zoom events and email newsletters. This program discusses going live on social media, hosting virtual events and shared experiences, engaging your customers online to drive sales, and clearly messaging ongoing changes in your business.
Marty Butts, Owner, Small Potatoes