University of Houston Small Business Development Center
We’re about to enter a new decade where consumer expectations have changed and new demographics have emerged. In this webinar you’ll discover which businesses will be “hot” in 2020, how to target important consumers - who’s spending the most money, and the newest consumer and business trends. You’ll find out how your small business can adapt and take advantage of these new trends.
Don’t miss -
• Why BOPUS is important to shoppers
• Why the smartphone is the new storefront
• The scoop on “adult” ice cream
• How to jump on the trends driving today’s market behavior
This webinar is geared for new or existing business owners and anyone with an interest in keeping current with trends.
Rieva Lesonsky, CEO, President & Founder, GrowBiz Media
Rieva Lesonsky is president and CEO of GrowBiz Media, a custom content and media company focusing on small business and entrepreneurship, and the blog SmallBizDaily.com. She’s a nationally-known speaker, best-selling author, and authority on entrepreneurship and has covered the industry for more than 40 years. Prior to starting GrowBiz Media, she was the long-time Editorial Director of Entrepreneur magazine. She wrote the best-selling Start Your Own Business. Her newest book is Small Business Hacks: 100 Shortcuts to Success.
Lesonsky regularly writes about small business and entrepreneurship for print and digital media outlets and also consults with and produces content for corporations about entrepreneurs and small business owners. She is also a member of the Business Journalists Hall of Fame.