Digital advertising is a major component of a successful marketing strategy and should be an important part of your overall business strategy. In this session you will discover best practices, tips, and tricks for creating and managing successful online advertising campaigns from a local Google AdWords™ and Bing Ads™ Certified Partner. You’ll find out how to implement an advertising campaign while avoiding some common mistakes that cost time and money. You’ll also learn how to measure your advertising return on investment with a high degree of accuracy and optimize ad campaigns to improve performance.
Doug Mansfield, owner, Mansfield Marketing
Satisfactory meeting room temperatures are difficult to maintain. Always bring a sweater or jacket to ensure comfort.
No children under the age of 16 are allowed in the workshop.
Only service animals allowed - If you need to bring a service animal with you to a workshop please contact us ahead of time.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the UH Bauer College SBDC at 713-752-8488 for accommodations, or if you have questions about this class.
If you choose to pay at the door please add $20 to the registration fee.