Building Your Company Culture

9:30 AM - 11:30 AM
Location: Houston Center SBDC, 2302 Fannin
Suite 200
Houston, Texas 77002

Registration is no longer available.

Your company culture is the foundation of your success, it is critical when it comes to hiring, retaining and engaging top talent. Understanding your vision, mission, and value statements is the first step in designing your culture in a deliberate way. Even if you’re too busy to focus on designing your company culture, your company will have a culture without your active participation, and it may not be the one you want.

Highlights include:

  • Definitions of culture
  • Differences between vision statement and mission statement
  • Setting your company’s vision
  • Developing a mission statement that supports your vision
  • Choosing values that resonate
  • Pulling it all together into a cohesive plan


Melissa Porterfield, Founder and CEO , Silk Mountain 

Target Audience: This class is geared to business owners with at least one employee, about to hire their first employee, or getting ready to hire a key leader for their organization.  

Please Note:

Satisfactory meeting room temperatures are difficult to maintain.  Always bring a sweater or jacket to ensure comfort.

No children under the age of 16 are allowed in the workshop.

Only service animals allowed - If you need to bring a service animal with you to a workshop please contact us ahead of time.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the University of Houston SBDC at 713-752-8488 for accommodations, or if you have questions about this class. 

If you choose to pay at the door please add $20 to registration fee.