The local foods market has long been driven by direct to consumer sales through farmers markets. These markets continue to be a strong and profitable avenue for small scale producers, but as the number of markets has plateaued, online food sales have tripled in the last 3 years. The rise of the local and small scale food movement, coupled with easier than ever to launch digital platforms have worked to disrupt the grocery industry in a big way.
This program will focus on practical tips and best practices for having a user friendly web store. This fast paced program will look at popular platforms, subscriptions, shipping, user experience, and a glimpse into popular web stores that generate substantial sales.
Marty Butts, Owner, Small Potatoes