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Generating online leads can be confusing; after all, how do you convince people on your website to pick up the phone or send you an email? While online forms can give visitors a no-hassle channel to contact you, most of your site visitors will choose to remain anonymous. Attend this session and discover, in plain English, how to turn your website into a lead generation machine. You will learn proven techniques that will incentivize your “fence-sitters” to take action. By understanding the psychology of your customers, you can make simple changes to your site that will accelerate the conversion of an anonymous website visitor to a qualified prospect. These no-nonsense, non-technical strategies will have you doubling and even tripling the leads you are currently receiving from your online advertising!
Eric Spellmann, Owner of Spellmann & Associates, is a leader in helping customers meet their business goals through practical, hands-on application. His unique style appeals to all levels of audiences. He is often hired to convey technically challenging topics to non-technical people. Labeled the “Technology Evangelist” he is a featured speaker at national and international technology conferences and his free online marketing videos continue to go viral with over a half million views and climbing. He is a Texas Panhandle native and earned his MBA from West Texas A&M University.
Please Note:
Satisfactory meeting room temperatures are difficult to maintain. Always bring a sweater or jacket to ensure comfort.
No children under the age of 16 are allowed in the workshop.
Only service animals allowed - If you need to bring a service animal with you to a workshop please contact us ahead of time.
Light Dinner Provided
If you are registering after 2:00 pm on Tuesday, August 9th you will receive a Turkey sandwich.
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